Strategy, Distribution, Results
- Web page seo copywriting
- Blog content/ management
- Press releases
- Social media distribution
- Video content
- Content strategy
- Conversion tracking
You may have heard the phrase ‘content is king’ when it comes to SEO. Yet creating content for content’s sake can sometimes be an ineffective strategy unless it is on-topic and geared towards answering the kinds of questions people are going to be typing into their search engine.
So for content marketing to be successful it is necessary to understand your customers and find the best way to reach out to them with content that answers the questions they are likely to ask.
Content marketing is an umbrella term which covers a lot of different elements from blogs to press releases, videos infographics and so on.
To tie all this content marketing together, a consistent voice is essential if you want to inspire confidence. Being consistent in the way you communicate with your audience creates the impression that you can be trusted.
Another challenge that is often underestimated is how to build a connection with the audience. You won’t build that connection without translating the passion for your business into the written word and other forms of communication. Even then, you may find that your output is falling on deaf ears if it isn’t being distributed in the right places.
Fortunately we can help you find ways to reach your target market with your content and we can even write that content for you.
We provide a full range of content marketing services which includes blogs, web page copy, press releases and email marketing. Our focus is always on getting the best results for you. We are happy to work within your budget to provide the best marketing solutions for your business.
By hiring one of our consultants, you can be confident that you will get to see a real person who will handle your account and work to understand your business aims and ambitions before our fingers hit the keys.
If you want to find out more about our content marketing, simply fill in the form below.