Good Copywriting Generates Leads, Great Copywriting Converts Them To Sales!
Are you searching for writing that sells? Our Chester based copywriters understand that good copywriting isn’t rambling words that make no sense to the reader or search engines. We understand that writing copy is about connecting with the reader, not talking away to and about ourselves.
If you want to sell a product or service online you will need far more than just an attractive website. You will also need words on those pages that actually sell and get people’s attention. Those words will also need to be found when people search for them on Google.
The importance of web content in all its forms has never been higher since Google placed value on the actual quality of it.
This content needs to be unique and informative and it also needs to attract an audience.
To do that, your copywriting should be focused on understanding your website visitor’s problems and providing solutions that will keep them coming back to your website for more.
For that audience to find you in the first place, those words on the web page need to be neatly crafted according to the search terms your potential readership is likely to type into their search bar.
Yet most people think copywriting is easy – it isn’t. It takes time and no small amount of research to understand your customer.
To sell effectively with words, you also need to keep the reader engaged with your content.
Your audience is unlikely to spend much of their time reading through copy on your website or e-newsletter unless it is well-crafted, so you need to choose your words carefully – make them incisive, powerful and get your target audience thinking.
We offer the following services
- Direct mail
- Website copy
- Headlines and strap lines
Our copywriters are based in Chester, however this doesn’t mean that we can’t take on projects beyond these boundaries.
Quite the contrary, we have undertaken work for businesses as far afield as Australia.
We are happy to work remote and you can trust us to have the discipline and time available to get the job done to a high standard. Just ask our clients.